Bonington Way Finding | Chloe Morris

The Brief

Design a signage and way finding system for the Bonington Building within the school of Art and Design. Develop a system strategy and devise how this will be implemented within the venue structure, as well as the exterior if required.

The Concept

A simplified, bold and colourful way finding system that reflects the creativity of an Art and Design School. Different users of the building will be taken into account – students, staff and visitors – to develop a system that works for all.

The Solution

Information will be based on a hierarchy system, dependant upon each area and the context in which it will be viewed. It will be displayed when it is needed so as not to overwhelm or confuse users.

The system will be formed of colours, signs, symbols and numbers, to develop a visual language that is easy to follow.

A paper map is available at Reception. The map uses a simple folding system to open and view information when and where it is needed.

The map is split into four sections, which each open to show a plan of the corresponding level. Each level can be viewed either on its own or with others open for reference.

Colour-coding will be applied to departments, to be translated across the whole way finding system. These will be bold colours - appropriate for an Art and Design School - and clearly visible from distance and recognisable to those who may have a visual impairment.

Department icons are shortened to their initials to make them visually impactive, as well as allowing non-English speakers to identify them by their pictograms and colour. Icons will be placed at the main entrances to departments, backlit to maintain visibility in low-light situations.

Room names/numbers are displayed on labels affixed to doors. They are laser cut from plastic in their corresponding colour for a bright, clear sign.

Sign posts are shaped as boxes to match the geometric shapes used in the identity. They are represented in the bright theme colours for easy visibility. Sign posts would be positioned in large, open areas to provide an initial direction to follow.

To simplify the number of staircases and where they lead to, each staircase will be coded by shape. These can be referred to on maps to instantly see where they lead to.

Levels are represented in map form using simple blocks, colour-coded shapes and icons. Each floor is broken up into North, South, East and West zones for easy navigation. These maps will be positioned in key locations around the building.

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